It's Rishi

With all this talk about the Amazon Kindle, I Googled Jeff Bezos (Amazon’s founder and CEO) and found an article by Fast Company about his, and Amazon’s, story.

On page 4, Jeff’s rules of leadership – and management – are listed:

• Hire very carefully — you’re creating an enduring culture.
• Be stubborn and flexible.
• Obsess about customers, not colleagues.
• Know when to throw away the org chart.
• Get good advice — and ignore it.
• Don’t chase the quick buck.

…and his rules for Amazon:

• Communication is terrible.
• Take leaps of faith.
• Be simpleminded.
• Add up lots of little advantages.

I’d encourage you to click the link above and read the details behind some of these bullets. His general rules on leadership you’ve probably heard before in one shape or form, but his rules for Amazon – particularly the “Communication is terrible” rule – I found to be thought-provoking.